Hook.

A fluffy cat with bright green eyes stares directly at the camera, then the scene cuts to a close-up of a rabbit's face, which remains still and looks forward. The video then cuts to a close-up of a fluffy dog's face, which is also still and looks forward. Finally, the video cuts to an animated scene from SpongeBob SquarePants, showing SpongeBob and Patrick hanging upside down from a fishing line in the ocean.